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Kiss Cut. Saponifier. Outgassing. Tackifier.

Are you familiar with these terms? They may not come up in daily conversation, but in our line of work, we use them constantly. Harsh environment labeling can feel like a foreign language, and we’re here to provide answers, not leave you with questions.
Have a question about our terminology?

Check the answers on the left, and if you don’t find what you’re looking for, email us or visit our Contact Page to fill out our form.
Release Coat: Release lacquer
The release liner treatment material that allows pressure-sensitive labels to release from the release liner.
Release Coating (easy unwind treatment)
A coating applied to the backing on the side opposite the adhesive that provides ease of unwind and prevents delamination or tearing.
Release Liner: Backing. Liner lining
The portion of the label that receives the release coating. Prior to application, it protects the adhesive and provides support for the facestock during the die cutting operation and allows the label to be transported to a label applicator or through a computer printer. A web or sheet of material covering the adhesive side of a tape. It is removed prior to application. Most frequently found on double-coated tapes and label stocks.
Removable Adhesive
A pressure-sensitive adhesive characterized by low ultimate adhesion to a wide variety of surfaces, that can be removed without damage to either the label or the substrate.
Removal
The act of pulling tape away from the surface to which it has been applied.
Residue
Adhesive left on a substrate when a label is removed. See Adhesive Residue.
Resilience
Capability of a sealer or coating to return to its original size and shape after deformation.
Resin
A general term applied to natural and synthetic polymers, amorphous in structure and without fixed melting point characteristic.
Resistance to Weather, Solvents, Acids, Alkalies, Oils, Greases, etc.
The ability of a tape to resist exposure to varying conditions after application and to perform satisfactorily.

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